COLUMBIA TOKYO FLAGSHIP/Main VP
DETAIL
CLIENTS : Columbia Sportswear Japan Company
PROJECT :In-store VP production
INDUSTRY : Apparel
OPEN : 2025
AREA : Shibuya-ku, Tokyo
PEARL WORK : Planning design, production and construction
PROJECT :In-store VP production
INDUSTRY : Apparel
OPEN : 2025
AREA : Shibuya-ku, Tokyo
PEARL WORK : Planning design, production and construction
PROJECT
COLUMBIA TOKYO FLAGSHIP" main VP production.
The largest flagship store in Japan, "COLUMBIA TOKYO FLAGSHIP" opened in the heart of Harajuku. For the main VP in the center of the store, we were in charge of the production featuring the iconic Bahama shirt of the "PFG (Performance Fishing Gear)" fishing line. A "honeycomb fish" created from the past archives was hung, and the entire space was composed in a daringly simple manner. A fishing rod is placed on the back, quietly telling the story of the brand's roots. Columbia's worldview, in which more than 80 years of history and playful details coexist, is embodied in this new landmark in Harajuku.
The largest flagship store in Japan, "COLUMBIA TOKYO FLAGSHIP" opened in the heart of Harajuku. For the main VP in the center of the store, we were in charge of the production featuring the iconic Bahama shirt of the "PFG (Performance Fishing Gear)" fishing line. A "honeycomb fish" created from the past archives was hung, and the entire space was composed in a daringly simple manner. A fishing rod is placed on the back, quietly telling the story of the brand's roots. Columbia's worldview, in which more than 80 years of history and playful details coexist, is embodied in this new landmark in Harajuku.
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