COLUMBIA TOKYO FLAGSHIP" main VP production.  
The largest flagship store in Japan, "COLUMBIA TOKYO FLAGSHIP" opened in the heart of Harajuku. For the main VP in the center of the store, we were in charge of the production featuring the iconic Bahama shirt of the "PFG (Performance Fishing Gear)" fishing line. A "honeycomb fish" created from the past archives was hung, and the entire space was composed in a daringly simple manner. A fishing rod is placed on the back, quietly telling the story of the brand's roots. Columbia's worldview, in which more than 80 years of history and playful details coexist, is embodied in this new landmark in Harajuku.